Goal: When citizenM arrives in a new city, we don’t just unpack the pillows and call it a day. We make noise. We place art. We make friends. And sometimes we make T-shirts.

To celebrate our arrival in some very iconic spots — Boston Back Bay, Miami Brickell, California, and Dublin Saint Patrick’s — we dropped a handful of limited edition launch tees.

Each one told a little story. Of the hotel. Of the neighbourhood. Of the city that made it all possible.